Startup Blender is about strategic marketing and leadership for startups. Neatly organized into topics, most of the content is presented in a logical order, rather than the order it was published. It's a work in progress, so come back often to see what's new.

The Passion Paradox

“He’s very passionate ”

That’s usually a euphemism for a mood disorder or at least someone who is mildly insane or incredibly emotional. It’s also a prerequisite to being an entrepreneur.

Great entrepreneurs breathe a kind of crazy passion that grabs you by the balls and doesn’t let go. The constant stream of new ideas, the unerring confidence in every utterance, the unfailing belief that they alone know the path to the promised land are what inspire people to follow a

This About That

I’m writing Startup Blender to share thoughts and ideas about creating companies, managing startups, dealing with marketing challenges, and a wide range of other crap that entrepreneurs run up against.

Unlike most blogs, you’ll find this one is more a series of essays. Most posts are wordy by blog standards, so I only publish about one a week. You can savor them all in the archives. My goal is to steer clear of the de jure writing that dominates blogs in