Minimum Viable Product vs. Minimum Delightful Product
One of the most popular ideas to emerge in the software industry in recent years is the concept of a “Minimum Viable Product (MVP).” By focusing on ...
Startup Blender is about strategic marketing and leadership for startups. Neatly organized into topics, most of the content is presented in a logical order, rather than the order it was published. It's a work in progress, so come back often to see what's new.
Give Unsucky Status Updates
Status updates suck. But communication within your business is critical to success. So what to do? What Happens Now The most basic status update includes ...
The Foundation of Customer Discovery: Understanding Customer Needs
Customers have needs. Businesses sell products that address those needs. Everyone is happy. That is the basic formula for market capitalism. The fun resides in ...
Know Needs. Know Strategy. The Power of Understanding Customers
Your business strategy will be built on a deep understanding of customer and user needs. Knowing needs creates a foundation for everything else. When I use ...
Creating a Great Corporate Culture
If you ask most entrepreneurs what’s important to them as they build a company, the top three answers will include “creating a great culture.” This comes as ...
